Working towards a better tommorow
Naandi Community Water Services Pvt. Ltd. (NCWS) is one of India’s largest social enterprises working with a mission to “save lives by providing access to safe drinking water, to underserved communities, in a sustainable manner”. Through a nation-wide network of technical and operational experts, NCWS installs and operates a network of decentralised, Community Water Centres (CWCs) in regions where the current sources of drinking water are contaminated and unfit for consumption. Established in 2010 by Naandi Foundation’s trustees and Danone Communities, NCWS brings a winning combination of community mobilization and technical expertise to solving for safe water access to the underserved communities.
Mission
To save lives by providing to safe drinking to underserved
communities in a sustainable manner.
vision
To be the most trusted brand of safe drinking water in India, driving the category through
High Quality Standards
Strong and sustainable impact on the lives of communities; bringing them happiness through health.
The Vibe of Naandi Water
We are competent and caring – we aim to create a surplus
through positive change while deeply caring for people and planet as priority
Modern, looking towards the future, but still grounded in our roots
Well-researched and data reliant, while being deeply aware of the contexts
Experimental and out-of- the-box, but not boxed in
Pioneering, but not unhinged
Straightforward, but never unkind
Open-minded, yet focused about realising our mission and vision
Friendly caring and approachable – yet respected
Our Values
Caring
We listen to, care and respect multiple views across the eco-system
Transparency
We strive for honesty, integrity and transparency in every step
Resilience
We understand that sustainable social change doesn’t come easy ! Let’s rise again and let’s try again !
Customer Centricity
Will this process or initiative make it beneficial or convenient for the end user?
SAFETY
Providing 100% safe drinking water and nurturing work environments and community spaces that are “SAFE” is of utmost value to us
Innovation
Can this be done in a simpler/better way?
Sustainability
Is this built to last?
Our Journey
Idea Stage
Intentions &
Pilot Experiments.
Metamorphosis
In the face of Great Recession & shrinking funds, we moved to a more sustainable,social enterprise model.
iPure 2.0
Newer times- newer challenges, mushrooming of filtering processes.
Rebranding iPure to reflect our Quality Standards of- Filtered with Care, Aptly Tested, Chemical Free & the Convenience of 24/7.
Navigating covid
Non stop delivery of water in those tougher times too.
2003-05
2009-10
2016-18
2022-24
2006-08
2010-15
2019-21
Passion
Scaling from
1 to 250 Water Centres.
Mysteries of
the Mundane
Getting rigour in operations to provide water 365 days.
Explaining to the communities why they need to pay minimum user fee for safe water.
MOVING
TOWARDS SUSTAINABILITY
Working on alternate models of funding.
Our Journey
2003-05
Idea Stage
Intentions &
Pilot Experiments.
2006-08
Passion
Scaling from
1 to 250 Water Centres.
2009-10
Metamorphosis
In the face of Great Recession & shrinking funds, we moved to a more sustainable,
social
enterprise model.
2010-15
Mysteries of
the Mundane
Getting rigour in operations to provide water 365 days.
Explaining to the communities why they need to pay minimum user fee for safe water.
2016-18
iPure 2.0
Newer times- newer challenges, mushrooming of filtering processes.
Rebranding iPure to reflect our Quality Standards of- Filtered with Care, Aptly Tested,
Chemical Free & the Convenience of 24/7.
2019-21
Chasing
Sustainability
for Scale
Working on alternate models of funding.
2022-24
Navigating covid
Non stop delivery of water in those tougher times too.
The Origin Story of iPure
View Story 
